What Scratch?
Mobile Technician, Sydney CBD NSW 2000
Also Services: Sydney
- Overview
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Our Team
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FAQ
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Business Overview
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Wed 15th Jun
Our Team Profiles
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Our People Position ProfileWhat Scratch? employs a number of well qualified, experienced staff to support its franchisees and customers. What Scratch? Field Support Technicians are available on the telephone to answer franchisee queries, provide ongoing training tips and even assist franchisees with difficult jobs in person. The What Scratch? Support Centre Staff dispatch stock, develop accounting systems and co-ordinate marketing. |
Frequently Asked Questions
The SSR process is accomplished in three simple steps.
- The scratch is cleaned and the patented SSR base paint colour is applied.
- The area is then buffed to remove excess paint using the patented SSR polish.
- The excess polish is wiped off with a microfibre towel to reveal the restored duco.
SSR has been developed by Chuck White of Dallas, Texas, USA. Chuck has spent the last 18 years perfecting the SSR products and processes out in the field.
In 2002, SSR was launched into the American market where today approximately 300 technicians use their system. In the UK, SSR has been used since 2004 and there are a similar number of technicians operating in Europe.
Having been in the paint refurbishing business since 2002 themselves, and having tried many different techniques and products, What Scratch? immediately recognised that they had found the ultimate process of repairing paintwork.
Subsequently, What Scratch? IP Pty Ltd. bought the exclusive distribution rights to use SSR products in Australia and New Zealand.
Chuck came to Perth in 2008 to train the What Scratch? Pty Ltd Directors in all aspects of SSR production and application, to ensure that What Scratch? would have the best possible knowledge base on which to distribute and use this world leading scratch repair system.
What Is SSR?SSR is a Sprayless Scratch Repair system that provides a permanent cosmetic repair for damaged paint on any vehicle. Scratches, scuffs and chips become virtually undetectable in a fraction of the time and for a fraction of the cost of having the panel resprayed at a panel shop or “touched up” by a mobile spraypainter.
Benifits To Dealerships In Using What Scratch?- Customers stay for longer in yards with great looking, quality stock
- Sales staff can negotiate with buyers confident they can have any paint defects fixed quickly & cheaply
- One dealership can save thousands of dollars every year by not re-spraying vehicles
- Increased turnover and sales because cars don't need to leave the yard
- Solves dealerships' problems with a minimum of fuss at a time when a sale could be delayed or compromised.
- Over 100 car dealerships
- Local government fleet cars
- Panel & paint shops
- Paint protection warranty suppliers
- Small business company vehicles
- Detailing businesses
- Strategic alliances with other mobile service providers
- Hire Car companies
It is our goal to have a professionally trained What Scratch? technician available in all metropolitan and major regional centres throughout Australia and New Zealand providing superior car paint repair services.
It is important to us to not only grow our business, but to be responsible corporate citizens in the process. For this reason we have decided to make our company as environmentally friendly as possible and to give 2% of the gross sale price of each Franchised territory to someone in need.
What is our Story?With an award winning background in spraypainting, the Franchisor decided to leave the panel and paint industry in 2002 to start their own business repairing chips and scratches. Having had over 25 years experience with automotive paintwork, a system was developed to repair minor duco damage without the car having to be resprayed.
Many large, successful car dealerships liked what they saw and realised the savings and convenience of on-site scratch repairs. The business quickly grew and flourished.
In 2008, with high customer demand, the system well proven and having secured the exclusive distribution rights for a US made Sprayless Scratch Repair (SSR) system, the decision was made to franchise the business as What Scratch? Pty Ltd.
What We Don't Do- Spray anything
- Dents
- Rust
- Plastic
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Downloads
Click here to download the What Scratch? Dealership brochure.
Business Hours
| Monday | 08:00am | to | 06:00pm |
| Tuesday | 08:00am | to | 06:00pm |
| Wednesday | 08:00am | to | 06:00pm |
| Thursday | 08:00am | to | 06:00pm |
| Friday | 08:00am | to | 06:00pm |
